SunRocket Hangs Up
- Written by Brad Pransky, Editor
For those of you who might not have caught the news feed, SunRocket, the 4th largest voice over IP (VOIP) phone service provider, ceased operations Monday, July 16th. In itself, this is not a monumental event. Companies close their doors all the time. Sometimes it’s the competition, sometimes poor management and sometimes it’s just the right time to retire from the corporate battlefield, thank your customers and say goodbye. But sometimes, just sometimes you get to see a company miss the mark completely. If you couple that with a complete lack of respect for the marketplace and its customers, you’ve got SunRocket.